Experience
More than fifteen years across international diagnostics.
A career built at Abbott Laboratories in Canada, DiaSorin across Latin America and more than a decade at Roche Diagnostics in Colombia and the wider LATAM region — with earlier scientific research at Pontificia Universidad Javeriana and Colsanitas.
Career timeline
2023 – 2026 · Canada
Abbott Laboratories
Laboratory Solutions Specialist
Consultative laboratory assessment and diagnostic portfolio work with Canadian clinical laboratories and national laboratory networks.
Responsibilities
- Conduct consultative assessments of clinical laboratory ecosystems, identifying workflow optimization opportunities.
- Partner with national laboratory networks including LifeLabs and Dynacare to inform testing pathway design.
- Quantify the financial impact of laboratory challenges and translate them into business cases for diagnostic solutions.
- Align field insights with product positioning and commercial readiness inside regulated quality-system environments.
Diagnostic domains
- In vitro diagnostics
- Laboratory workflow assessment
- Diagnostic portfolio strategy
- Business case development
Oct 2020 – Jul 2023 · Latin America
DiaSorin
Export LATAM Marketing Product Manager
Regional marketing leadership for immunology and molecular diagnostic portfolios across Latin American markets.
Responsibilities
- Lead regional brand strategies for immunology and molecular diagnostic portfolios.
- Integrate the Luminex molecular solutions acquisition into national diagnostic brand strategy.
- Develop value propositions for high-complexity immunodiagnostics and molecular assays.
- Manage distributor readiness, training and commercial execution across launches.
Selected outcomes
- Coordinated product and analyzer launches across 12 Latin American markets.
Diagnostic domains
- Molecular diagnostics
- Immunodiagnostics
- Regional launch strategy
- Distributor and market development
Oct 2018 – Oct 2020 · Colombia
Roche Diagnostics
Centralized Solutions Product Manager
Product lifecycle leadership for centralized laboratory solutions, including analyzer launches and companion-diagnostic collaborations.
Responsibilities
- Lead full product lifecycle for centralized laboratory solutions — planning, launch execution and post-launch optimization.
- Deliver major regional launches including the e801 immunoassay module and the t511 coagulation system.
- Co-create national diagnostic brand strategies for companion diagnostics (CDx) with pharmaceutical partners including Ferring and Roche Pharma.
- Develop financial and commercial models supporting sales forecasting and mid-term business planning.
Selected outcomes
- 10% increase in portfolio profitability through consumables strategy and lifecycle optimization.
Diagnostic domains
- Centralized laboratory solutions
- Companion diagnostics
- Product lifecycle management
- Portfolio profitability
2011 – 2018 · Colombia and LATAM
Roche Diagnostics
Immunology & Clinical Chemistry Training & Support Specialist
Scientific and commercial training across immunochemistry and immunology platforms for regional stakeholders and diagnostic partners.
Responsibilities
- Deliver technical, scientific and commercial training on immunochemistry and immunology platforms.
- Support product management activities in regulated diagnostic environments.
- Drive structured cross-functional initiatives with commercial, service and laboratory teams.
Selected outcomes
- 300+ regional stakeholders and diagnostic partners trained.
Diagnostic domains
- Immunochemistry
- Immunodiagnostics
- Scientific and commercial training
- Cross-functional collaboration
2007 – 2011 · Colombia
Roche Diagnostics
Molecular Biology & Applied Science Field Application Specialist
Scientific application support for high-complexity molecular biology and sequencing platforms in clinical and research laboratories.
Responsibilities
- Coordinate standardization, clinical sample analysis and protocol implementation for molecular biology and sequencing platforms.
- Provide scientific expertise during molecular product implementations and educational events.
- Partner with sales and marketing to identify new molecular diagnostics business opportunities.
Diagnostic domains
- Molecular diagnostics
- Sequencing workflows
- Field application support
- Clinical protocol implementation
Late 1990s – mid-2000s · Pontificia Universidad Javeriana · Colsanitas · CDC collaboration
Early scientific research
Scientific Investigator, Molecular Biology
Molecular virology research on pediatric infectious diarrhea, with collaborative sequencing work later reflected in a deposition to the NCBI GenBank Rotavirus C record via the CDC Viral Gastroenteritis Section.
Responsibilities
- Contribute to molecular characterization of enteric viruses in pediatric populations.
- Coordinate laboratory work in molecular biology within academic and clinical laboratory settings.
- Participate in the collaborative Rotavirus C sequencing work later deposited in NCBI GenBank (accession CAD70160.1).
Diagnostic domains
- Molecular virology
- Rotavirus and adenovirus
- Sequencing and NCBI deposition
- Academic collaboration